MY NOT-SO-PETITE ADVENTURES

MY NOT-SO-PETITE ADVENTURES

Where I’ve worked:

Spot AI, San Francisco

July 2023 - August 2023
Visual Designer (Contract)

  • Played a pivotal role in elevating Spot AI’s re-brand and voice by developing and producing compelling professional print and online materials, including trade-show banners, on-boarding emails, social media graphics, internal and sales collateral.

  • Fostered seamless collaboration among the Senior Designer and the growth team, ensuring effective communication, efficient workflow, and the successful execution of projects

  • Worked hand-in-hand with developers to update and maintain Spot AI’s website

  • Re-structured Spot AI’s entire Figma library resulting in a 15% increase in design iteration speed and design-related bottlenecks, positively impacting the efficiency of the growth team.

LIFT Agency, San Francisco

April 2022 - June 2023
Visual/Graphic Designer

  • Designed a diverse range of digital, print and motion graphic projects for clients such as GoodRx, Endurance, Lindblad, Condé Nast, Spectrum, LendingClub, ShiftKey and The Washington Post, delivered high-quality results that lifted engagement and also aligned with brand standards and business objectives.

  • Led the development of comprehensive strategies, wireframes, and user research for three distinct web-based projects. Orchestrated the creation of compelling presentation decks and adeptly presented project findings to clients, consistently ensuring high levels of client satisfaction.

  • Demonstrated end-to-end project ownership, attended to details while focusing on meeting deadlines and exceeded client and agency expectations.

  • Collaborated seamlessly with 4 creative directors, 6 account managers, 4 designers, 3 copywriters, and other agency members to execute projects with a 90% on-time delivery rate, including stepping in to support the East Coast team when they needed assistance.

  • Facilitated two guided tutorials on software tools, including Figma and InDesign, to provide valuable training for colleagues.

Casual Astronaut, Phoenix

March 2021 - April 2022
Art Director

  • Developed strategic digital designs such as landing pages, email marketing, social media and both static and animated display advertising that increased revenue and engagement for clients across different industries like Axon, Frank Lloyd Wright Foundation, Niagara Falls USA, Ace Parking and Explore Minnesota.

  • Collaborated closely with clients, editorial, digital marketing and client service teams to ensure the work produced met project goals and client expectations all while managing tight deadlines.

  • Adhered to, interpreted and updated established client branding while also staying up to date on the latest digital design trends.

  • Facilitated client meetings, development of deck presentations and clearly articulated design decisions that were backed up with strategic supporting evidence, insight and rationale.

Seacret, Scottsdale

August 2019 - March 2021
Graphic Designer

  • Conceived and shaped Seacret’s entire visual identity, encompassing a wide spectrum of elements, including web assets, marketing materials, email campaigns, static and animated social media content, multimedia presentations, and logo designs, among others.

  • Tag-teamed innovative and creative visions by hosting brainstorming sessions within the creative team of 4 to ensure Seacret’s graphics and processes were up to par with the industry’s standard. 

  • Implemented the use of Asana, a project management tool, resulting in a significant 45% increase in team efficiency.

  • Spearheaded industry research, trend, and competitor analysis to help find more innovative graphic techniques to utilize within our e-commerce assets.

ASU Graduate College, Tempe

March 2018 - May 2019
Graphic Designer

  • Played a pivotal role in elevating the Graduate College’s brand and voice by developing and producing compelling professional print and online materials, including fliers, event programs, large format banners, social media graphics, and an annual report.

  • Fostered seamless collaboration among the Creative Director and the Graduate College staff, ensuring effective communication, efficient workflow, and the successful execution of projects.

  • Sourced and acquired over 40 print quotes from the designated print lab, while monitoring and controlling expenses to align with project requirements and financial targets.

Mesa Public Schools, Mesa

June 2014 - July 2014
Design Intern

  • Designed 4 unique canvases for a teacher lounge, enhancing its ambiance as a hub for creativity and collaboration.

  • Managed business calls and facilitated budgetary transactions.

  • Demonstrated exceptional teamwork and collaboration skills by effectively collaborating with 4 other interns.

Jovenville, Newport

June 2018 - July 2018
Graphic Design Intern

  • Formulated a comprehensive street team instruction manual for the City of Long Beach #BYOLBC campaign, resulting in a 50% increase in team efficiency and a 25% reduction in onboarding time for new team members.

  • Executed 2 campaigns and completed assets for additional projects intended for display on the Jovenville website.

  • Created mock-ups using Photoshop for books, electronic devices, clothing, etc.

  • Redesigned the annual project archive magazine using InDesign.

What I’m good at:

Figma, Sketch, Adobe XD

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe After Effects

Bannersnack/Creatopy

Google Slides

Midjourney

Mailchimp

Unbounce

Hubspot

Web Design

Branding

Basic HTML5

Typography

Motion

Color Theory

Wireframing

UI Design

Trilingual

Digital Marketing